B. Com. (E-Commerce) Apprenticeship Embedded Degree program is a three-year undergraduate program designed to introduce and equip the learners with the new methods of doing business with the use of communications and technology in a digital mode. The curriculum involves theoretical and practical components of e- commerce. This program blends theoretical and practical on-the-job learning opportunities for the students. A student trained through this model gets to familiarize, understand and practice the nuances of the business, gain work experience, and is ready for employment and career growth.

1. To impart the learner on Commerce and Trade with the use of Internet and Technology in the Digital world.
2. To ensure that the learner gets a successful career as budding managers suiting the digital business.
3. To integrate professional skills in their learning through hands-on experience to enhance the scope of employment and entrepreneurship.
4. To equips students and keep them updated on the changes and emerging trends in e-Commerce.
5. To give insights and specific learning for building confidence towards venturing into start-ups and emerge successfully.
6. To integrate professional skills in their learning through hands-on experience in the form of Apprenticeship/Internships to enhance the scope of employment and entrepreneurship.