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Program Overview Syllabus Fees Career Prospectus FAQ

MBA - Marketing Management

Interested in making a career in mba Marketing? Give it the impetus it requires by doing an MBA. Mizoram University provides MBA in Marketing. The best part of this course is that you can complete all the steps; from registering for the course to exams, from the comfort of your home. This course arrangement is suitable for those looking beyond distance education.

Course Format:



2 years


Any Graduation or equivalent through ( 10 +2 + 3) from a recognized Board /University

Applicants with relevant work experience of minimum two years shall get relaxation in the eligibility conditions for all PG programs.

Annual Fees:

Students in India:   INR   25,450 /-

Students in SAARC Countries:   INR   30,950 /-

Students from the rest of the World:  USD 600 /-

About the Program :

India is well poised to grow in the mba Marketing space in the next few years. As such the mba Marketing industry is expected to be a multi-billion dollar industry by 2025. Given this incredible scope for mba Marketing, joining the MBA - Marketing program offered by Mizoram University will help you take that important step for you to equip you with the necessary knowledge and exposure required to deal with digital-savvy customers in the 21st century. Our MBA - Marketing program will help engage with digital customers effectively through different mba Marketing campaigns and optimize your efforts through marketing analytics.

Program Overview:

Our MBA - Marketing Management program will help you take that important step for you to equip you with the necessary knowledge and exposure required to deal with digital-savvy customers in the 21 st century.

  1. Total 20 Subjects
  2. Get an MBA Degree from Mizoram University
  3. Career Counsellor
  4. Dedicated Student Mentor
  5. Designed for Working Professionals
  6. Get Mizoram University Alumni Status

Program Objectives:

  1. To empower students to successfully use digital analytics to gain insights into customer decision-making, assess the success of marketing activities, and to strategically act on these analytics to make marketing decisions
  2. To provide students with sufficient depth in both strategic aspects of mba Marketing and methods of digital analytics, preparing students to successfully use this knowledge to meet marketing and firm objectives
  3. To integrate professional skills in their learning through hands on experience so as to enhance the scope of employment and entrepreneurship.

MBA - Marketing Management from Mizoram University:

MBA from Mizoram University has the same weightage as any regular MBA course. Upon successfully completing all modules, you will receive a Post Graduate Degree from Mizoram University that is recognized all across the country and abroad.

MBA - Marketing Management Career Job Prospects

Job Title

Job Description

Brand Management

Brand Management is a key component of Marketing. It is the process of carrying out the planning strategy of how a brand will be perceived in the market. Brand management is the combination of – segmentation of the target audience and the company.

Sales Manager

The sales team of a company is extremely crucial. The key responsibility of a sales manager would be to ensure that the sales team is reaching its targets. They work towards setting quotas, evaluating and adjusting the performance of the sales team, finding new and improved processes to drive sales.

Business Development Manager

A business development manager is concerned with the growth and development of an organisation. They work towards identifying new business opportunities that can help in growing revenues and improve the profitability of the organisation.

SEO Manager

An SEO manager is responsible for managing the brand’s paid campaigns on search engines. The job description of an SEO Manager also includes handling display ads on Google. An SEO manager also works on managing everything related to these brand campaigns, including strategy, budget, execution, and more.

Email Marketing Manager

An Email Marketing Manager takes on the responsibility to lead all strategies related to email campaigns. The primary duties of an email marketing manager consist of running end-to-end email marketing campaigns, managing the email database, and focusing to acquire new consumers and retarget existing ones.

Digital Marketing Manager

As a digital marketing manager, you must have a grasp of the latest marketing strategies and tools. You will be responsible for running digital marketing campaigns, right from coming up with a concept to executing the same. A digital marketing manager may also work closely with supporting the entire marketing team to make campaigns go live.

Syllabus Overview:

We bring together some industry leaders and leading faculty in providing you top-notch content. The content will be made available to you in the form of live sessions, assignments, projects, cases, and videos.

Course code Title of the Course
MBADM101 Business and Professional Skills
MBADM102 Business Environment
MBADM103 Managerial Economics
MBADM104 Marketing and e-CRM
MBADM105 Financial and Investment Analysis

Course code Title of the Course
MBADM201 E- Banking and Financial Services
MBADM202 Design and Communications
MBADM203 Marketing Information System
MBADM204 Business Management
MBADM205 Market Research and Analytics

Course code Title of the Course
MBADM301 Strategic Management
MBADM302 Data Analytics
MBADM303 Consumer Behavior
MBADM304 Web Development and Design Tools
MBADM305 Lead Generation and e-Marketing

Course code Title of the Course
MBADM401 Entrepreneurship in Age
MBADM402 Business Ethics and Corporate Governance
MBADM403 Media Laws and Compliance
MBADM404 Project Work
MBADM405 Seminar and Viva Voce

* Disclaimer : Course structure subject to change as per UGC's guidelines


1. Learning Support:

You are sure to get a lot of learning support throughout the duration of the MBA - Marketing program. Besides receiving personalized feedback and individualized feedback on your submissions, industry mentors will provide you with constant guidance. And if you have non-academic queries, there are specialized success mentors to help you solve them.

2. Doubt Resolution:

All your doubts will be resolved in a timely manner by industry peers and experts. Also, to ensure there is quality learning, we make sure you get 100% expert verified responses. There are experts on standby to offer you personalized feedback on projects and assignments. There will also be regular live sessions conducted by experts to help you gain clarity on various concepts.

3. Networking:

There will be plenty of career building, informative, and fun-packed workshops conducted by instructors and industry professionals. There will also be group activities with alumni and your peers. And to support industry networking, there will be several live sessions, feedback sessions, and personalized discussions by industry experts.

4. Career Counseling:

You deserve the best opportunities based on your interests. Therefore, our career counseling processes assure you of providing individualized career strategies, directly from the experts of the industry.

5. Interview Preparation:

We help you prepare for various interviews so you end up cracking the real one and chart out a career you always wanted to make. We also offer you feedback on your mock interviews so you can always learn from your mistakes and never repeat them.

6. Job Assistance:

We provide 100% job assistance to you upon successful completion of your MBA in Marketing in India. Our tie-ups with hiring companies ensure you get plenty of opportunities to shape up your career.

Admission Process:

It is easy and hassle-free to get admitted to Mizoram University’s Marketing MBA program. Fill up the online admission form and one of our executives will get in touch with you to complete the admission process.

Here’s what is included in the price

  • Alumni status from Mizoram University
  • MBA Degree
  • Hiring opportunity from several reputed companies
  • Hands-on experience with a variety of tools

Fee Structure:

Indian Student

MBA - Marketing Management 1st Year Fee 2nd Year Fee
Registration Fees 200 -
Exam Fee 2,500 2,500
Course Fee 22,750 22,750
Annual Fee 25,450 25,250
Total Fee 50,700

International Student

SAARC Countries Other Countries
MBA - Marketing Management 1st Year Fee 2nd Year Fee 1st Year Fee 2nd Year Fee
Registration Fees 200 - - -
Exam Fee 3,000 3,000 100 100
Course Fee 27,750 27,750 500 500
Annual Fee 30,950 30,750 600 600
Total Fee 61,700 1,200



1. How is this mba Marketing certification different from others?

  • Our training is a rigorous one that will teach you the nuances of different aspects of marketing.
  • You will get the opportunity to study course materials from global leaders and experienced MZU faculty.
  • We help fulfill your objectives of joining our program by offering personalized mentoring sessions.
  • Alumni status and an MBA Certificate from one of the most well-known colleges in the country.
  • Plenty of extensive projects through which you can gain a lot of exposure and get individualized feedback.
  • Plenty of case studies are delivered to you online by industry experts, all of which will be related to actual marketing campaigns.

2. What kind of certification will I get after the completion of this course?

Once you complete the program, you are entitled to receive an MBA degree in Marketing from Mizoram University.

Also, based on the inputs we get from all your assignments, you shall receive an individualized report that will highlight your competencies and skills related to marketing.

3. How much time do I need to spend to do well in this course?

At least 7-9 hours of engagement is expected on a weekly basis from you during the course of this program.

As much as 50 hours of video content will be available to you and this can be broken down into various segments that can be easily accessed across different devices even while on the go. In the remaining hours of engagement, you will be a part of a mix of mentoring sessions, offline and online meetups, live instructor sessions, and industry projects.

4. Can I learn Marketing through this MBA program from my city?

Aspiring and trained professionals from different cities of India, including Mumbai, Delhi, Bengaluru, Gurgaon, Pune, Chennai, Noida, and many more are a part of our Marketing certification program. While online is the course delivery mode, we organize student meetups and networking sessions regularly in different cities of the country.

5. How do I know that this program’s curriculum is the best?

  • How to identify and plan various digital channels
  • Manage Communication and Marketing strategies
  • Manage human resource and finance across channels
  • Bring out brands that customers can relate to within the digital world

6. How do all the industry collaborations add value to this Marketing MBA Course?

We strive to provide working professionals with online MBA - Marketing programs that are industry-relevant. For this, we make sure to involve experienced and friendly industry professionals across different stages of this program. These are professionals who have tons of experience in their field and have worked across different levels in an organization.

Our network in the industry is vast and this has helped us provide you with industry-relevant case projects and general content.

7. What kind of real industry projects are included in this online Marketing Course? How would these real industry projects help me?

We have taken into confidence several domain and industry leaders in developing case studies for the Marketing MBA program. What these projects will do is make you familiar with the ground realities in the world of marketing. Furthermore, you are guaranteed to receive personalized feedback on all your submissions.

8. How would these real industry projects help me?

You get to experience a lot of things in our programs that can be applied in a realistic way in your job.

A lot of challenges could be faced by you while you embark on your marketing journey. For this reason, our industry projects and cases are designed to help you face them competitively and in an easy way. With the kind of exposure we provide you, you can easily don the role of a digital marketer in your company and apply all your theoretical knowledge in the practical matters of your workplace.

Once this project gets over, you can include our projects in your portfolio and the same can be shown to your prospective employers.